Citizen Anthropologists:

Greetings from ESP.

With the first ESP challenge being all about the love, the next is all about fear. We are asking contributors to capture images and video of the ways in which fear is used in media and marketing. How is the unknown and the sensational used to capture eyes and dollars? What is driving this methodology? Who succumbs to it? Who is profiting?

Just capture video, images or observations, and email them to: post@ethnosampro.posterous.com

That's it. The content should post within the hour. We ask that you limit video posts to about 2 minutes maximum and limit photos to no more than 4 images.

We are watching.

Go Forth,